This is so American, how could it be French? check THIS out. Wine articles in France could be interpreted as advertising and so they must carry health warnings? The concept is very Orwellian. Extremely un-French. Insulting to journalists everywhere. Or......is there another story lurking underneath the reportage? After rereading the Decanter article I was wondering if the "editorial" in question was really and "advertorial" (one of those sections that look like editorial but paid for by private brands, in other words, ads in article clothing), they blew the cover on brand funded stories and must fess up?