Gravity Hills....a PS

Every time I get a press release along with crappy wines in the mail (with or without a rock) I’m reminded of the guy who once told me that a certain publicist--instead of imploring me to write about her wines--should THANK me for not writing about her wines. The label for the Paso Robles wines I addressed in my previous post says produced and bottled by Gravity Hills. Napa, California. I called the number on the press release. “No one is presently at this extension.” I've sent an email to Matthew Regan, the name on the press release, and no response. I've Googled and Googled and can find nothing about the people who 'produce' the wines. Am thinking no people were involved. The wines taste that way as well. Am about to call the detectives---winery and winemaker gone missing. No reward offered but damn, I'm awfully curious. (A few hours later.) A California-based reader with whom I have swapped one or two friendly emails sent intelligence straight into my mailbox. Gravity Hills, it seems, is owned by the Chateau Potelle Group and the Fourmeaux's. GW wrote, "When you see (an ad showing) a truck stuck in a tree you might wonder how these folks can make wine when they can't drive." I’ve yet to see the great wine behind a marketing campaign. It does seem as if the converse is true; great marketing means lousy wine. Caveat Emptor.